This broadcast design reel is from my time with Prime Media Group. Containing a mix of Television Commercials (TVCs), Community Service Announcements (CSAs) and on-air promos and branding projects from that time. Key projects in this reel are Prime's Beijing Olympic Games channel IDs, and annually refreshed on-air channel IDs.

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All projects were designed using Adobe Creative Suite apps plus Autodesk Smoke and 3DS Max.